CLIENT: Captain Morgan
COLLABORATORS: Elle Prendergast
Meet the Eye of the Storm. Our Brand Ambassadors. They lead the charge across campus, showing up loud, stirring the fun, and rallying the crew wherever the Captain calls.
BRAND AMABSSADORS
Brand ambassadors to be equipped with survival guides to distribute through the semester. Not like how to get to class. But more like the kind of info only a cool older brother has: Late night eats, best bar deals on what days, and the best brunch spots to debrief after a wild night out.
SURVIVING THE STORM
Introducing Captain Borgan: a mix-your-own hurricane kit built to carry campus energy and crew-sized fun. Each kit comes with Captain Morgan, a bold hurricane mixer, and an empty jug—ready to become your very own BORG (Bottle Of Rum Goodness). Distributed by our brand ambassadors, this kit is your personal invite to stir things up the captain’s way.
HURRICANES
CAMPUS PUBS
Grab a free Captain Morgan shooter straight off the wall. But before you go—leave something behind. A confession? A dare? A hot take? A half-baked poem? Whatever message the moment calls for. Seal it. Drop it back in a bottle. And return it to the wall for someone else to discover. Because when Captain’s in town, nothing stays bottled up for long. It’s a storm of stories, waiting to be uncorked.
CAMPUS ACTIVITIES
When a storm rolls in, it’s impossible to miss.That’s exactly how Captain Morgan hits campus. MORE TEXT. We’re not here to drizzle the campus with fun. We’re here to flood it.
STORM TRACKER
We track storms because we want to know where the action’s headed. Captain Morgan’s Storm Tracker does the same (minus the weather warnings.) It’s a live, interactive map that shows where our campus ambassadors are at all times. Whether they’re handing out giveaways, hosting challenges, or throwing pop-up parties, students can follow the fun in real time—and never miss the moment.
